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International Journal of Innovation and Applied Studies
ISSN: 2028-9324     CODEN: IJIABO     OCLC Number: 828807274     ZDB-ID: 2703985-7
 
 
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  Call for Papers - February 2023     |     Now IJIAS is indexed in EBSCO, ResearchGate, ProQuest, Chemical Abstracts Service, Index Copernicus, IET Inspec Direct, Ulrichs Web, Google Scholar, CAS Abstracts, J-Gate, UDL Library, CiteSeerX, WorldCat, Scirus, Research Bible and getCited, etc.  
 
 
 

Assessment of the quality of the services provided by pharmaceutical representatives: Case of Moroccan delegates from the region of Salé


Volume 8, Issue 2, September 2014, Pages 451–467

 Assessment of the quality of the services provided by pharmaceutical representatives: Case of Moroccan delegates from the region of Salé

Ebrahim Kerak1, Hicham LOUHOUDI2, and Mustapha OUARDOUZ3

1 Laboratoire de virologie, microbiologie, qualité et biotechnologie: ETB-FST-Mohammedia, Morocco
2 Medical Delegate, Laboratoire GALENICA, Sale, Morocco
3 Professor at Faculty of Sciences and Techniques - Tanger, Abdelmalek Essaadi University, Tanger, Morocco

Original language: English

Copyright © 2014 ISSR Journals. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.

Abstract


In a context of increasing budgetary constraints, controlling health expenses becomes a necessity. One of the important actions is mastering the proper drug use by healthcare providers, patients and drug manufacturers. It's recommended to provide all necessary medical and economical information's to scientific professionals with the required quality.
The aim of this work is the assessment of the quality of the information and services provided by pharmaceutical representatives and measure the level of satisfaction of general practitioner and subsequently determine the adequate actions to help those representatives to play properly their role in improving the health care system.
The study was conducted among general practitioner in the region of Sal

Author Keywords: quality, quality of services, pharmaceutical industry, pharmaceutical representatives, Morocco.


How to Cite this Article


Ebrahim Kerak, Hicham LOUHOUDI, and Mustapha OUARDOUZ, “Assessment of the quality of the services provided by pharmaceutical representatives: Case of Moroccan delegates from the region of Salé,” International Journal of Innovation and Applied Studies, vol. 8, no. 2, pp. 451–467, September 2014.