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International Journal of Innovation and Applied Studies
ISSN: 2028-9324     CODEN: IJIABO     OCLC Number: 828807274     ZDB-ID: 2703985-7
 
 
Thursday 27 June 2019

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Saba Rasheed Khan


Personal

Name Saba Rasheed Khan
Affiliation Department of Economics, Faculty of Arts, National University of Modern Languages, Islamabad, Pakistan

Documents: 1

Document title Date Issue
BRAND LOYALTY BRAND IMAGE AND BRAND EQUITY: THE MEDIATING ROLE OF BRAND AWARENESS
Author(s): Muhammad Qasim Shabbir, Ansar Ali Khan, and Saba Rasheed Khan
Show abstract   Full Text
2017 19 (2) , pp. 416-423